HEALTH EDUCATION: what comes to mind?
Perception of Summer-Seminar participants 1999 with regard to

CONCEPT

DEFINITION

HEALTH SERVICES

JUDGEMENTS OF PARTICIPANTS

"Smoking is bad for your health" >authoritarian approach does not produce behaviour change

Health Promotion starts with...

AIDS Prevention

Old fashioned

Is it useful?

Attitude change

Do not speak, act!!

Feasible

Healthy society

Messages

Prevent unnecessary health problems

Vast field

School

A tool

Safer Sex

Cultural imperialism

School

Information about what to do and not to do

Knowledge is an important element of preventive health care

Trying to convince the client of "modern concepts"

Joining experiences between health and eduaction

 

Information about health issues

Motivation counts more

Parents, Primary School

 

Small discussion in the health centres

Do as I say, not as I do

Health Education and Health Promotion begin in childhood

 

Training of lay persons by health professionals

 

Basis for behaviour change

 

Are health professionsals the best to educate?

 

Schools once more!

About what? Who? Why?

How to reach intensively enough communities in developing countries

Mostly not looking at neeeds of the clients

Bad schools, inadequate infrastructure

Passive transfer of knowledge

Have we forgotten the men?

The professionals know it all-like the parents!

HEALTH PROMOTION: what comes to mind?
Perception of Summer-Seminar participants 1999 with regard to

CONCEPT

DEFINITION

HEALTH SERVICES

JUDGEMENTS OF PARTICIPANTS

Grassroot level

Mouth to Mouth

Importance underestimated

Lot of hot air

Community responsibility

Social engineering

Don't smoke!

Will be priority next years

Lifestyle

Multi-Media

Not having the impact we think

Ärgerlicher Slogan

Harmony with yourself

Education

Health improvement

Difficult

Demand mobilization

Includes health education

Health improvement

Difficult

What is health? Who decides/defines?

Better understanding of environmental factors: hard to influence!

Counseling

Our future "new players"

 

 

Hygiene

All and nothing

 

Social  Marketing, Selling

Prevention

Good concept, but who is prepared to pay for it? Sounds more positive than Health Education

IEC: what comes to mind?
Perception of Summer-Seminar participants 1999 with regard to

CONCEPT

DEFINITION

HEALTH SERVICES

JUDGEMENTS OF PARTICIPANTS

What does IEC stand for?

Promotional and educational tools

Channels through which health can be improved

Pretentious abbreviation& too broad and empty

IECM= Motivation and Mobilization

A fancy new name for Health Education

Mother&child in health centre

Bubble

Do not do!

Improves knowledge

Knowledge-Practice Gap

Permits to hide that you have not developped a clear cut communication strategy

Don't know

Important part of Health Promotion

Informed decisions

Depends what you make of it

Don't know

Need to know communication techniques

 

Time loosing

Don't know

Mass Media

Posters, Books, Videos

 

A lot of talk, behaviour change is diffficult

What's the difference between
Education and IEC

Interchange between partners

 

American approach